US President Donald Trump announced a new customs tariff program on April 2, 2025. In this context, additional customs duties were imposed on products coming from various countries. So, how will this situation affect Turkish exporters?
The $800 Exemption Continues ✨
Products under $800 sent from Turkey to the US will continue to enter duty-free for now. American customs officials stated that this exemption will continue until the system is fully operational. However, this is a temporary situation, and in the future, the US plans to remove this exemption for all countries, including Turkey.
Increase in Customs Duties 📈
Currently, while the customs duty rate applied to main items such as textiles exported from Turkey to the US is around 7%, this rate has increased to 10% with the new decisions. In the future, products under $800 are also expected to be subject to tax. In this case, sellers will have to pay a 10% tax per product and will likely reflect these costs in product prices. 🔍
US New Customs Tariffs List 📊
Country | Customs Duty Applied to the US | Reciprocal Duty Applied by the US |
China | 67% | 34% |
European Union | 39% | 20% |
Vietnam | 90% | 46% |
Taiwan | 64% | 32% |
Japan | 46% | 24% |
India | 52% | 26% |
South Korea | 50% | 25% |
Thailand | 72% | 36% |
Switzerland | 61% | 31% |
Indonesia | 64% | 32% |
Malaysia | 47% | 24% |
Cambodia | 97% | 49% |
United Kingdom | 10% | 10% |
South Africa | 60% | 30% |
Brazil | 10% | 10% |
Bangladesh | 74% | 37% |
Singapore | 10% | 10% |
Israel | 33% | 17% |
Philippines | 34% | 17% |
Chile | 10% | 10% |
Australia | 10% | 10% |
Pakistan | 58% | 29% |
Turkey | 10% | 10% |
Sri Lanka | 88% | 44% |
Colombia | 10% | 10% |
Opportunities for Turkish Sellers
Trump’s new customs duties, while particularly affecting companies based in China and Hong Kong, create significant opportunities for Turkish brands. The increased costs of Chinese sellers will allow Turkish companies to offer high-quality products at more affordable prices. This can help Turkish products become more preferred on Amazon, eBay, and other e-commerce platforms.
Turkish sellers can stand out in the US market, especially in niche products such as textiles, handmade products, and organic food. Such products can replace low-quality Chinese-origin products and become attractive to US consumers looking for quality and reliable choices.
Fast delivery and effective customer service offer a significant advantage to Turkish companies. Sellers that improve their logistics processes can increase customer satisfaction by offering a fast and reliable shopping experience. In addition, acting in accordance with customs regulations reinforces the reliability of Turkish brands and gains consumer trust.
Turkish e-exporters can gain more visibility in the US market by strengthening their digital marketing strategies. Tools such as social media and content marketing can increase brand recognition and allow them to reach a broader customer base. In addition, partnerships to be established with distributors in the US provide growth opportunities by offering faster distribution and lower shipping costs.
Opportunities on Amazon and eBay 🛍️
Trump’s new tax regulations specifically target e-commerce firms based in China and Hong Kong. In this framework, the prices of Chinese-origin products entering the US market at very low prices will increase, which can create new opportunities for Turkish brands on Amazon, eBay, and other e-commerce platforms.
Strict Measures Against Origin Deception
Officials stated that they will closely monitor and take strict measures against attempts by some companies to bypass customs duties by importing products from China and changing the country of origin labels. Therefore, it is important for Turkish exporters to avoid such risky practices.
Conclusion 📢
For now, there is no customs duty for Turkish e-exporters on products under $800, and the current trade regime continues. However, due to these dynamic changes in US customs policies, visibly increased taxes and the removal of exemptions are expected in the future. Following these developments closely is of critical importance for strategic planning.
Stay tuned to the Navlungo blog for all the details and developments; we will announce updates here as they occur.
